Our Work

See The Brand.
Follow The Experience.

A look at connected brand and digital work, beginning with the Cima family.

Al Alexander
Led By Al AlexanderFounder & Creative Director

Featured Design & Prototype

The Cima Family

Three distinct audience journeys, connected by one founder and a recognizable brand family.

  • Cima Tax Solutions: the tax-client service journey.
  • Cima Tax Pro: professional software and partner offerings.
  • Cima Tax Academy: orientation and learning.

Identity, founder imagery, landing pages and the account experience were developed to help visitors understand where they belong and what to do next.

This case study describes design and prototype work. It does not claim verified revenue, conversion improvements or an upstream network endorsement.

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